Operation and Business Strategy

Deep experience in business growth helps crypto companies with excellent products build sustainable and profitable businesses.

Summary

Operations Manager and Business Strategist with solid experience in managing businesses in the tech industry.
I collaborate effectively with product developers or founders, taking over all operational tasks and communications, both inside and outside the company.
I handle organizing workflows, launching products, and building distribution channels. All the things founders or product owners often call "boring"— like project and financial planning, infrastructure, client communication, internal collaboration, and finding external partners — are my strengths.

I built a holding structure of digital agencies within the advertising group Dentsu Aegis Network, achieving a $50M turnover and successfully integrating new companies after M&A deals. In consulting projects, I set up commercial departments and sales teams, improved business management, implemented processes, and strengthened cross-functional collaboration.

The WEB3 and AI industries are growing fast, and there’s a growing need for people with corporate experience who know how to set up strong processes and scale businesses. Modern technologies make it possible to create complex products in less time, but there’s often a lack of expertise in building sustainable businesses. My experience can help avoid common mistakes and create an efficient business model.

I’m open to different formats of collaboration and partnerships, including project-based work, or long-term roles.

Building a business is just as exciting as launching a product.

Based in Luxembourg and Lisbon.

Experience

Luxembourg,
Lisbon, Portugal

Top Skills

Crypto Focus: Managed personal cryptocurrency investments and advised on blockchain projects, building strategic partnerships and fostering innovation

Investments: Managed investments in the stock market, real estate, and cryptocurrency

Consulting: Developed and
implemented business strategies
in the technology sector

Founder: Launched and successfully exited an advertising technology platform

Operations: business
development and operations in
the digital advertising market

Strategic Business Development
Partnership Building
Efficiency Improvement

Languages

English
Russian

Location

Career Track

• Developed a management reporting system to provide business owners with insights into the profitability of clients and business directions. These insights were used to create data-driven sales plans and strategic business planning frameworks.
• Built sales and commercial departments from scratch for a creative agency, developing structured processes and scalable workflows.
• Designed KPI frameworks and reports for a crypto fund, improving transparency and decision-making.
• Optimized operations for an iGaming company, streamlining workflows and improving overall efficiency to support business growth.

Personal consulting project.
Helping turn products into successful businesses

March 2019 - Present

Data Insight | Market research and Consulting Agency Chief Business Developer

• Established a consulting practice from scratch, helping clients develop effective e-commerce strategies and build partnerships with advertising agencies. Developed and launched e-commerce strategies tailored to client needs
• Set up in-house advertising teams for Data Insight’s clients, bringing marketing capabilities internally to reduce costs and improve agility.
• Improved operational processes and negotiated favorable terms with key market players, resulting in 15-30% cost savings for clients.

September 2016 - November 2018

• Launched the digital business (Media, Performance and Programmatic agencies) of the advertising group as a holding structure, integrating multiple units under a unified strategy. As a result, the business became the number one player in the market.
• Managed all digital operations, leading a team of 220 employees and achieving 42% annual business growth, exceeding market averages
• Successfully launched new products and services, significantly expanding market reach and improving client engagement.
• Designed and implemented management reporting systems to enhance decision-making and operational transparency.
• Led M&A activities, integrating new businesses to strengthen service offerings and drive growth.

Dentsu Aegis Network | Global Advertising and Marketing group Deputy Chief Digital Officer

March 2011 - September 2015 (4 years 7 months)